You’ve just installed WordPress and you want to make it look professional with your logo. Great! Adding a logo is the first step in making your website look good.
Adding logos will not only make your website look better, but it will also help build your site’s brand identity in the minds of your users.
In this guide, you will learn how to easily add a logo in a WordPress website.

Checklist before you Add a Logo?
First, make sure your logo is saved on your computer as a PNG or JPG file. However, PNG files work best because they have a transparent background.
Secondly, your logo file should be small enough to load quickly, but large enough to be clearly visible. A good size is between 200 and 400 pixels wide. You will also need to log in to your WordPress website.
Add Logo to your WordPress Website
To begin, log in to your WordPress dashboard. Go to the “Appearance” tab and hover your mouse over it to see the sub-menu.
Next, click on “Customize” from the menu that appears.

Doing this will open the WordPress Customizer, where you can change the look of your site. You can see a preview of the website on the right and the editing options on the left.
Now, find the “Site Identity” tab; this is where you can change or edit your site’s title and add a logo.

Next, click on “Site Identity” to open “Site Title & Logo Settings” and then click on it.
If you don’t see this option, you should search for “Header” or “Logo”. The logo settings section might look slightly different depending on the WordPress theme you’re using. Don’t worry if your theme looks a little different.

The logo customization settings will open on your screen. Find the “Select Logo” or “Change Logo” button in the left-hand column. You will need to click this button to upload your logo file.

This will open a new window showing your media library. If your WordPress website is new, it will likely be empty. Click on the “Upload Files” tab at the top left of this window. Then click “Select Files” to choose your logo from your computer.

Next, locate the destination folder on your computer where the logo file is saved and upload it. Once WordPress uploads your logo, you will be able to see it in your Media Library.
Now, click on the logo you just added to the media library, and then click the “Select” button in the bottom right corner.

On the next screen, WordPress may ask you to crop your logo to the correct size and shape so that it looks best with your theme. You’ll see a box around your logo; simply drag the corners of this box to select the portion of your logo image you want to keep.

Once you’re happy with your logo, click the “Crop Image” button. If you don’t want to crop your logo, some themes also allow you to skip this step.
After cropping or skipping the cropping step, you’ll see your logo in your website preview. Look to the right side of your screen to see how your new logo looks on your website.

If you like the look, click “Publish” to save your changes.
If you don’t like it, you can try changing to a different logo or adjusting the cropping settings, simply click on “Change Logo” to replace it or just “Remove” it and start fresh.

Choose the Right Logo
The size of your logo is a crucial aspect in making your website look professional and memorable. Below i am giving some simple yet important guidelines you can follow.
What is the Right Width and Height?
Logo Width Tips
- Most website logos look best when they are minimum 150 to maximum 300 pixels wide. Logos that are too wide can push other header elements out of place.
- Logos that are too small can be difficult to see, especially on mobile phones.
- Always test your logo size on different devices. If your logo appears too large or too small after uploading, many themes allow you to adjust the size in the customize settings.
Logo Height Tips
- For almost all websites, the height of a logo is more important than its width.
- Keep your logo under 100 pixels tall so it doesn’t take up more than required space.
- Tall logos can make your header look very large on mobile phones. This pushes your main content down, making it difficult for your audience to reach the content easily.
- If your logo is naturally on the tall side, you should consider creating a wider version of it for your website.
What is the Right Logo File Format?
Using the correct file format will ensure your logo looks better and loads faster on your website as well. You can use Either JPEG or PNG format as per your choice. However, the good websites use PNG format for logo files.
| File Format | JPG | PNG |
| Size | Smaller | Larger |
| Quality | Good | Better Than JPG |
| Speed | little slow to load | faster to load |
| Transparent Background | Yes | No |
| Best Used | Logos with simple text or graphics | Photograph style logos |
Always remember that good logos are simple, clean, and look good in different sizes. Don’t worry about making it perfect right away – you can always update your logo later.
Now that you have learn how to use customize option and upload media files, Try to explore the other Customize options to see what else you can personalize about your site. Even small changes can make a big difference in the professional look of your website.
If you don’t like anything you try, you can always undo that. So, Don’t hesitate to experiment with your new WordPress website.
Thank you for reading the article. I really hope you are now able to add your favorite logo to your WordPress website. if you have any questions, you can ask us in the comments section below.